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This Cookie Policy explains how UpScanx ("we", "us", or "our") uses cookies and similar technologies to recognize you when you visit our website at upscanx.com and our related services. It explains what these technologies are and why we use them, as well as your rights to control our use of them.

What Are Cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, UpScanx) are called "first party cookies". Cookies set by parties other than the website owner are called "third party cookies". Third party cookies enable third party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

Why Do We Use Cookies?

We use first and third party cookies for several reasons. Some cookies are required for technical reasons in order for our website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our website. Third parties serve cookies through our website for advertising, analytics, and other purposes. This is described in more detail below.

Types of Cookies We Use

Essential Cookies

These cookies are strictly necessary to provide you with services available through our website and to use some of its features, such as access to secure areas.

Examples:

  • Session cookies for user authentication
  • Security cookies to prevent fraudulent activities
  • Load balancing cookies to distribute traffic

Performance and Analytics Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site.

Services Used:

  • Google Analytics: For analyzing website traffic and user behavior
  • Google Tag Manager: For managing tracking codes
  • Microsoft Clarity: For session recording and heatmaps

Functionality Cookies

These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages.

Examples:

  • Language preference cookies
  • Theme and display preference cookies
  • User interface customization cookies

Advertising and Marketing Cookies

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

Services Used:

  • Google Ads: For targeted advertising and remarketing
  • Facebook Pixel: For social media advertising and analytics

Third-Party Services and Cookies

We use various third-party services that may set cookies on your device. Below is a list of the main third-party services we use:

ServicePurposeCookie Type
Google AnalyticsWebsite analytics and user behavior trackingAnalytics
Google Tag ManagerManaging tracking codes and tagsFunctional
Microsoft ClaritySession recording and heatmap analysisAnalytics
Google AdsAdvertising and remarketingMarketing
Facebook PixelSocial media advertising and analyticsMarketing
StripePayment processing and fraud preventionEssential
PayPalPayment processingEssential

How Can You Control Cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager or by following the instructions below.

Browser Settings

Most web browsers allow you to control cookies through their settings preferences. However, if you limit the ability of websites to set cookies, you may worsen your overall user experience, since it will no longer be personalized to you.

Browser-specific instructions:

  • Chrome: Settings → Privacy and security → Cookies and other site data
  • Firefox: Options → Privacy & Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Manage Website Data
  • Edge: Settings → Site permissions → Cookies and site data

Opt-Out Links

You can also opt out of some third-party cookies directly:

  • Google Analytics: Google Analytics Opt-out Browser Add-on
  • Google Ads: Google Ads Settings
  • Facebook: Facebook Ad Preferences

Do Not Track Signals

At this time, UpScanx does not respond to "Do Not Track" signals across all of our services. However, you can usually choose to set your browser to remove or reject browser cookies before using UpScanx's websites, with the drawback that certain features of UpScanx's websites may not function properly without the aid of cookies.

Cookie Retention

The length of time a cookie remains on your computer or mobile device depends on whether it is a "persistent" or "session" cookie:

Session Cookies:

These cookies last only for the duration of your visit and are deleted when you close your browser.

Persistent Cookies:

These cookies remain on your device until they expire or you delete them. The expiration period varies depending on the purpose of the cookie, typically ranging from 30 days to 2 years.

Updates to This Cookie Policy

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Policy indicates when it was last updated.

Contact Us

If you have any questions about our use of cookies or other technologies, please contact us at:

Email: [email protected]

Website: https://upscanx.com

Subject: Cookie Policy Inquiry

Legal Basis for Processing

Our legal basis for collecting and using the personal information described in this Cookie Policy depends on the specific context in which we collect it:

  • Essential Cookies: Legitimate interest in providing and maintaining our services
  • Analytics Cookies: Legitimate interest in improving our services and understanding user behavior
  • Marketing Cookies: Your consent, which you can withdraw at any time
  • Functionality Cookies: Legitimate interest in providing personalized user experience

Important Note

This Cookie Policy should be read in conjunction with our Privacy Policy, which provides additional information about how we collect, use, and protect your personal information.

UpScanx

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